Technology

Jung von Matt/Elbe, Germany

Invisible Mercedes

Posted on March 22, 2012 by

 

Volkswagen

The Fun Theory

Posted on February 24, 2011 by

Now that the contest has finally ended, here’s some of the recaps including the winners of “The Fun Theory“, the name for Volkswagen’s somewhat recent crowdsourcing campaign. Rather than requesting that the masses make commercials for them (like Doritos have done), VW encouraged people to submit ideas of how to improve the world in small ways by making every day activities more fun, thereby increasing compliance.

 

Perspective

Banksy

It’s tough for Animators

Posted on October 11, 2010 by

Banksy provides this commentary on the life of an asian animator in his intro for Simpsons.

This segment from the much older Clerks Animated Series went in a similar (albeit more random) direction.

 

Inspiration

Puma

Puma L.I.F.T. Beamvertising

Posted on October 4, 2010 by

PUMA lift BEAMVERTISING (wild cat edit /guerrilla moves)

This beamvertising campaign for Puma took place in Chile, September 2009. Puma wanted to let people experience the “lightness” of their new Lift shoes through a campaign based on projections and light.

 

Inspiration

Flossie

Flossie.com Man Vending Machine

Posted on October 4, 2010 by


Man vending machine for guerilla street installation.